That’s where I come in… with a little help from three professional makeup artists who know the ins and outs of achieving a smooth and flawless complexion with a foundation brush.įirst things first, what TF is the difference between a foundation brush and a sponge, and how does using one instead of the other impact your final lewk? Rare Beauty Global Makeup Stylist Cynthia Di Meo says a foundation brush “gives you more control” than a sponge and allows you to “focus the coverage where you want it.” A brush is also much easier to clean (which is something you should be doing every 7-10 days, according to experts) and won’t soak up your product like a sponge.įor celebrity makeup artist Grace Pae-whose clients include Lil Nas X and Normani-the biggest pro to using a foundation brush is that there are "so many different shapes and sizes" so "you have options to find what works best for you.” Sephora alone carries almost 150 (!!) different options, so you need to know exactly what to look for. Look to Bye Bye Under Eye Cream to smooth, brighten, and depuff around the eyes or calm, correct, and visibly reduce redness with the ultra-hydrating and quick-absorbing formula of IT Cosmetics Confidence in a Cream, a moisturiser that rejuvenates, repairs, and restores skin for softer, smoother, younger-looking results.Choosing the best foundation brush based on your skin type, preferred foundation formulation, and desired level of coverage can be overwhelming. No matter your concern, IT Cosmetics has a proven solution. If your beauty concerns are more than makeup deep, explore the innovative, clinically-proven, anti-aging skincare solutions from IT Cosmetics. From foundation brushes to powder and brow brushes to sponges, IT Cosmetics has the tools you need for an airbrushed look. Ultra-luxe and super-plush, each brush is cruelty-free, custom-cut, and basically does the work for you. Whether you’re new to the world of makeup or professional artist, IT Cosmetics brushes can help you achieve a more flawless skin finish instantly. Other bestsellers include IT Cosmetics Bye Bye Under Eye, a highly-pigmented concealer that lasts all day without creasing or cracking, and Bye Bye Pores, and translucent airbrush-finish powder that erases pores and imperfections. IT Cosmetics Your Skin But Better™ CC Cream, an Allure Best of Beauty award winner, provides full coverage colour correction with anti-aging skincare benefits and SPF 50+ sunscreen. IT Cosmetics makeup brings out your beautiful, only better, with a collection of innovative high-performing products focused on coverage for real skin issues. In the hands of real women, IT Cosmetic’s game-changing products become life-changing. Their clinically proven problem-solving products harness cutting-edge, anti-aging technologies and skin-loving ingredients to give you the power to be Your Most Beautiful You™. When she couldn’t find products to hide her rosacea and hyperpigmentation, she partnered with leading plastic surgeons to create IT Cosmetics™. Discover Your Most Beautiful You With IT CosmeticsĬo-founder and CEO Jamie Kern Lima spent years in front of the camera as an award-winning TV news anchor.
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